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Off-Course Golf: How Big Can It Get?

The number of off-course golf participants and off-course venues continues to grow, from golf entertainment facilities like Topgolf, Drive Shack and BigShots to commercial simulator locations popping up around the country. So, how big can the off-course golf market get?

6 min read

Breaking Down Barriers to Golf Participation

The biggest obstacles to golf participation remain cost, time, concern about ability and a lack of people to play with. Here’s what some facility operators are doing to break down participation barriers.

6 min read

NGF Research Snapshot: Professional Golf Instruction

The NGF’s latest research infographic looks at the size and scope of the golf instruction market and examines how avidity influences the likelihood of taking lessons.

< 1 min read

Golf’s Sweet Spot: Gen G

While there’s significant focus on Baby Boomers, Millennials and Juniors, it’s ‘Gen G’ that’s the most significant age group for the golf industry. One presentation at the 2019 NGF Golf Business Symposium took a closer look at the importance of this generational impact.

3 min read

Off-Course Golf: How Big Can It Get?

The number of off-course golf participants and off-course venues continues to grow, from golf entertainment facilities like Topgolf, Drive Shack and BigShots to commercial simulator locations popping up around the country. So, how big can the off-course golf market get?

6 min read

Breaking Down Barriers to Golf Participation

The biggest obstacles to golf participation remain cost, time, concern about ability and a lack of people to play with. Here’s what some facility operators are doing to break down participation barriers.

6 min read

NGF Research Snapshot: Professional Golf Instruction

The NGF’s latest research infographic looks at the size and scope of the golf instruction market and examines how avidity influences the likelihood of taking lessons.

< 1 min read

Golf’s Sweet Spot: Gen G

While there’s significant focus on Baby Boomers, Millennials and Juniors, it’s ‘Gen G’ that’s the most significant age group for the golf industry. One presentation at the 2019 NGF Golf Business Symposium took a closer look at the importance of this generational impact.

3 min read

Q&A: Club Champion Co-Founder Nick Sherburne

Nick Sherburne, one of the co-founders of Club Champion, sits down for a Q&A on how club-fitting has evolved, the success and growth of Club Champion, relationships with OEMs, and the future of golf retail.

9 min read

Measuring Golfer Dedication

Customer satisfaction, the likelihood to recommend and the likelihood to return are the three pillars of customer loyalty research. They’re also the key components to the NGF’s new Golfer Dedication measure, which was introduced as a way to quantify the commitment of golf’s customers.

2 min read
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Golf Participation Shows Positive Trends

The NGF’s annual Participation Report provides the latest data on golfers both on and off the course, including detailed information on segments such as beginners, women, non-Caucasian, juniors and a closer look at the growing pool of non-golfers who say they’re very interested in playing the game now.

4 min read

NGF Research Snapshot: Mini-Golf

Miniature golf remains a popular pastime for family and friends, though it’s not as in demand as traditional golf, which was played by more than 24 million Americans last year.

< 1 min read

The Good and Bad of Strong Latent Demand

Latent demand is a measure of “non-golfers” who say they’re interested in playing golf — a number that’s risen to 14.7 million. But how many have some previous experience versus none at all? And how can the industry bring back those who have played before and welcome more beginners?

5 min read

How Celebrities Sell Golf

Some of the biggest stars in sports, music and Hollywood gravitate to golf in their free time and after their professional careers. See how these high-profile participants are affecting public perception of this game of a lifetime and showing that “golf is cool.”

6 min read

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