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The number of off-course golf participants and off-course venues continues to grow, from golf entertainment facilities like Topgolf, Drive Shack and BigShots to commercial simulator locations popping up around the country. So, how big can the off-course golf market get?
The NGF’s latest research infographic looks at the size and scope of the golf instruction market and examines how avidity influences the likelihood of taking lessons.
While there’s significant focus on Baby Boomers, Millennials and Juniors, it’s ‘Gen G’ that’s the most significant age group for the golf industry. One presentation at the 2019 NGF Golf Business Symposium took a closer look at the importance of this generational impact.
Topgolf CEO Dolf Berle discusses the company’s new one-floor venue concept that will debut in Augusta during Masters week, including what prompted the approach and how it will impact engagement in the golf industry.
Quick question: are there more McDonald’s, Starbucks or golf courses worldwide? NGF’s Greg Nathan gives that answer and more in this Golf Channel appearance, discussing the golf business and golf travel alongside Ship Sticks CEO Nick Coleman.
Over the past 25 years, Tom Cox has grown Golfballs.com from a startup that sold used golf balls found in lakes to a world leader in the online sale of customized golf products – most notably, new golf balls. Golfballs.com now exceeds $33 million in annual sales, with 80% of its business customized in some way.
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