Topgolf CEO Dolf Berle discusses the company’s new one-floor venue concept that will debut in Augusta during Masters week, including what prompted the approach and how it will impact engagement in the golf industry.
Almost two-thirds of golfers say they played a round of golf with a family member last year.
The number of off-course golf participants and off-course venues continues to grow, from golf entertainment facilities like Topgolf, Drive Shack and BigShots to commercial simulator locations popping up around the country. So, how big can the off-course golf market get?
The biggest obstacles to golf participation remain cost, time, concern about ability and a lack of people to play with. Here’s what some facility operators are doing to break down participation barriers.
An inside look at the $1 billion golf instruction market, utilizing golfer-reported data through NGF’s Participation & Engagement Study. This special report highlights the total number of lessons taken and delves further into the demographics and characteristics of lesson-takers, from age and income to avidity and ability.
The NGF’s latest research infographic looks at the size and scope of the golf instruction market and examines how avidity influences the likelihood of taking lessons.
The NGF’s annual Participation Report provides the latest data on golfers both on and off the course, including detailed information on segments such as beginners, women, non-Caucasian, juniors and a closer look at the growing pool of non-golfers who say they’re very interested in playing the game now.
Get Started Today
(Or To Learn More About our Membership Options)