Lessons
GolfTEC’s Trajectory Shows Improving Golfer Is the Best Customer
Joe Assell, the founder and CEO of GolfTEC, reads the stories that paint a picture of doom and gloom in the golf industry and shakes his head. “If golf is dying, I hope it stays like this because it’s going great for us,” he said.
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Topgolf CEO Dolf Berle Talks New Augusta Venue Concept
Topgolf CEO Dolf Berle discusses the company’s new one-floor venue concept that will debut in Augusta during Masters week, including what prompted the approach and how it will impact engagement in the golf industry.
December 2019 National Rounds Played
Rounds of golf for December 2019 rose 8.3% nationally compared to a year ago, putting the year-end rounds played total at +1.5%.
Talking ‘Golf Biz’ at the PGA Show
Quick question: are there more McDonald’s, Starbucks or golf courses worldwide? NGF’s Greg Nathan gives that answer and more in this Golf Channel appearance, discussing the golf business and golf travel alongside Ship Sticks CEO Nick Coleman.
Q&A: Golfballs.com Founder and CEO Tom Cox
Over the past 25 years, Tom Cox has grown Golfballs.com from a startup that sold used golf balls found in lakes to a world leader in the online sale of customized golf products – most notably, new golf balls. Golfballs.com now exceeds $33 million in annual sales, with 80% of its business customized in some way.
Introducing ‘The International 25’
The ‘International 25’ is an extension of the NGF’s recognition of the top businesses and organizations in golf, further demonstrating the size and scope of the industry.
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