Marketing

The Q’s Holiday Golf Gift Guide

NGF research finds that almost one in every 10 Americans plans to purchase a golf-related gift for a friend or family member during the holiday season. While golf balls account for more than half of all golf gifts, here’s a look at some other unique ideas.

5 min read

What Should Operators Consider in a Golf App?

Gallus Golf CEO Jason Wilson opines on the most important things course operators should consider before telling golfers to download a golf app.

4 min read

Callaway President and CEO Chip Brewer

Callaway President Chip Brewer talks about the future of golf club design, connecting with consumers through social media marketing, pricing in the premium equipment market, and Callaway’s diversification and evolution into an active lifestyle company.

6 min read

From Tequila to Golf Balls

After building Patron into the world’s biggest ultra-premium tequila brand, Ed Brown is hoping for similar success in the golf business as CEO of ClearSports, a company best known for its high-end, members-only golf ball.

4 min read

Topgolf CEO Dolf Berle Talks New Augusta Venue Concept

Topgolf CEO Dolf Berle discusses the company’s new one-floor venue concept that will debut in Augusta during Masters week, including what prompted the approach and how it will impact engagement in the golf industry.

4 min read

December 2019 National Rounds Played

Rounds of golf for December 2019 rose 8.3% nationally compared to a year ago, putting the year-end rounds played total at +1.5%.

< 1 min read

Talking ‘Golf Biz’ at the PGA Show

Quick question: are there more McDonald’s, Starbucks or golf courses worldwide? NGF’s Greg Nathan gives that answer and more in this Golf Channel appearance, discussing the golf business and golf travel alongside Ship Sticks CEO Nick Coleman.

< 1 min read

Q&A: Golfballs.com Founder and CEO Tom Cox

Over the past 25 years, Tom Cox has grown Golfballs.com from a startup that sold used golf balls found in lakes to a world leader in the online sale of customized golf products – most notably, new golf balls. Golfballs.com now exceeds $33 million in annual sales, with 80% of its business customized in some way.

6 min read

Introducing ‘The International 25’

The ‘International 25’ is an extension of the NGF’s recognition of the top businesses and organizations in golf, further demonstrating the size and scope of the industry.

3 min read

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