Topgolf CEO Dolf Berle discusses the company’s new one-floor venue concept that will debut in Augusta during Masters week, including what prompted the approach and how it will impact engagement in the golf industry.
Over the past 25 years, Tom Cox has grown Golfballs.com from a startup that sold used golf balls found in lakes to a world leader in the online sale of customized golf products – most notably, new golf balls. Golfballs.com now exceeds $33 million in annual sales, with 80% of its business customized in some way.
The number of off-course golf participants and off-course venues continues to grow, from golf entertainment facilities like Topgolf, Drive Shack and BigShots to commercial simulator locations popping up around the country. So, how big can the off-course golf market get?
Gallus Golf CEO Jason Wilson opines on the most important things course operators should consider before telling golfers to download a golf app.
One of the oft-repeated problems affecting participation is the time it takes to play. A number of companies have introduced systems that allow golfers to pay by the hole. It’s a way for golfers to potentially squeeze in some golf when they have a window. For facilities, it’s a chance to boost incremental revenue. So, are these “solutions” gaining traction?
With the success of Topgolf and the increasing consumption of golf in non-traditional formats, many golf course operators are seeking ways to re-create the atmosphere and excitement that these off-course venues provide. Here’s a closer look inside one example that’s engaging more customers while beefing up the bottom line.
Q&A with Eddy Lui, who founded mobile golf technology company 18Birdies in 2011 after a successful career building and growing technology startups. The platform is one of the fastest-growing technologies in golf.
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