Brad Stark

Sr. Director, Research & Consulting

After 30 years of using research insights to sell consumer goods ranging from cookies and beer to pain relievers and sunscreen, it's my privilege to now apply those skills to golf. The consumer goods industry uses some of the most advanced research techniques and I'm pleased to be able to apply some of those in the golf industry. It’s a bit ironic – leading the NGF research staff to help grow the sport I love and support the success of NGF members who share that passion – ultimately I’m still helping to sell more cookies, beer, pain relievers and sunscreen.


18 - on a good day

Favorite Course Played

Not a snob - LE Kaufman, a muni I grew up playing in Grand Rapids

Favorite Club in Your Bag

5 iron - reliable when all else fails

What's Your First Golf Memory

Hitting wiffle balls in the backyard with Dad's clubs

Favorite Cartoon Character

Mighty Mouse (Here I come to save the day...)


Join Our Community. Support Your Industry.

People join the NGF because they believe in being smarter about the golf industry.  They want to stay on top of trends and have access to the industry’s most accurate and objective measures of the game’s vitality. Joining the NGF means connecting with a community of like-minded individuals who support the NGF’s efforts to influence golf’s long-term success. Memberships underwrite the many research projects and publications that NGF produces on behalf of the industry.

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