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Demographics & Behavior

  • Summary of Golf Participation in the U.S. 2017

    This one-page summary includes golf participation information from 2011 through 2016. It includes breakouts for different age groups, Committed golfers, Occasional/Core/Avid, Beginners, Juniors, Women, Non-Caucasians and Interested Non-golfers.

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    PDF: 255 K / 1 page
  • Golf Participation in the U.S. 2017

    This report provides a detailed profile of U.S. golfers in 2016. It includes the participation rate and number of golfers by gender, age, income and education. Segments profiled include Core golfers, Occasionals, Juniors and Beginners. Also shown is the trend in the number of golfers by segment from 2011 to present. A rounds played profile shows average and total rounds by demographic segment. A regional summary shows the number of golfers and rounds by U.S. census region. In addition, the Participation report includes a measure of “latent demand” for golf (or, interested non-golfers).

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    PDF: 1170 K / 22 pageS
  • Generational Risk in Golf (Archive Report)

    Are today's golfer's playing at the same rate as their parents? Are we at risk of losing younger ones? Older ones? What is happening with Gen X, Gen Y and baby boomers in terms of golf participation rates and rounds played? We'll be answering these questions and more as we take a thorough look at golf by generations. Learn More

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    PDF: 223 K / 20 pages
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    PPT: 1700 K / 20 pages
  • Golf's Pyramid of Influence (Archive Report)

    Shows how occasional, moderate and avid golfers stack up in terms of players, rounds and spending.
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    PDF: 253 K / 1 page
  • Minority Golf Participation in the U.S. (Archive Report)

    Minority Golf Participation in the U.S. is a research report that details the characteristics of African American, Asian and Hispanic golfers in the U.S. It includes participation rates, number of golfers, rates of interest in playing golf among non-golfers, and demographic profiles, including gender, age, income, etc. The report is based on NGF's annual golf participation studies conducted over the past three years (online surveys of 40,000 Americans per year fielded through the consumer panel of Synovate, a global market research firm. Learn More

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    PDF: 135 K / 11 pages
  • Golf Consumer Buying Profiles (Archive Report)

    Many golf industry professionals have a need for customer profiles - manufacturers, marketers, retailers from big box to pro shop, membership directors, course managers, salespeople, travel and tour operators, media pros, etc. This report contains golf consumer buying profiles for 17 different types of golf consumers, from equipment and apparel buyers to golf media users. Data in the report is based on a survey of 2,400 Core golfers. Learn More

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    PDF: 1170 K / 24 pages
  • Technology Habits of Today's Core Golfer (Archive Report)

    As with the general population, golfers are joining online social networks, reading blogs on their PDAs, listening to podcasts, etc. But to what extent? This report profiles Core golfer use of technology, including what they do online, what electronic equipment they own, how they use it, and more. The study is based on a survey of over 1,600 golfers in March 2009. Learn More

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    PDF: 75 K / 16 pages
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    PPT: 220 K / 16 pages
  • Golf Travel in the U.S. - 2009 Edition (Archive Report)

    NGF's Golf Travel in the U.S., 2009 edition, focuses on the demographic profile gender, age, income of golfers who played at least one round of golf while traveling in 2007. Profiles are broken out by business vs. vacation golf travelers. The report details the total number of golf travelers, the number of trips taken, the number of rounds played and the number of days away while traveling. Trends in the number of golf travelers from 1989 to 2007 are also presented. The report also describes the media habits of frequent golf travelers with respect to golf-related magazines, viewing golf on TV and visiting golf-related Web sites. Learn More

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    PDF: 245 K / 13 pages

Last Updated: 4/5/2010 11:47:23 AM / Generated at: 12/14/2017 1:44:55 AM