PGA TOUR Prize Money and Tiger’s Impact

August 26, 2021

Tiger Woods has had a far-reaching impact on golf -- in terms of participation, viewers and engagement among the general public. In the professional ranks, his success reshaped the business of golf and the PGA TOUR, which saw drastic increases in sponsorships, viewership, partners. As a result, the tournament purses on the tour quickly escalated, rising dramatically after his early ascension.

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