April 2018

Following the (Golf) Trail that Started them All

The RTJ Golf Trail has helped boost the Alabama economy through golf tourism and travel. It’s also set the standard for dozens of golf trails that have followed across the U.S., marrying marketing efforts and co-opetition to boost visibility and, hopefully, the bottom line.

5 min read

VIDEO: Teed Up With… Toro’s Bill Brown

Bill Brown, Group Vice President for The Toro Company, talks about his time in the golf industry, challenges for course operators and advancements in turfcare technology.

< 1 min read

February 2018 National Rounds Played

February rounds-played were down 8.5% across the U.S., bringing the national, year-to-date total to -7.2% compared to a year ago. Much of the country was still in the off-season in February, facing cooler temperatures and greater precipitation than the same period in 2017.

< 1 min read

Golf is the No. 1 U.S. Sport… for Patents

When it comes to product innovation, no sport outpaces golf. Protecting intellectual property is crucial for the industry and it’s why there have been more than 22,000 patents related to golf filed over the past four decades.

5 min read

Non-Traditional Golf Events Woo Millennials

In order to appeal to a younger demographic, some golf companies and courses are taking a non-traditional approach with their events.

5 min read

When Nine is Fine

Nine-hole courses are golf’s sandlots, a breeding ground for future golfers and a farm team of sorts for future private-club membership rolls. They often serve as the foundation for learning the game, as well as its customs and etiquette.

6 min read