Conversion Research Poster
Conversion Research Poster
Retention and Conversion

The U.S. golf industry has perhaps never been more focused than it is today on making the game approachable and available to all groups of people. Important to this conversation is understanding some of the following data and trends.

Higher Conversion, More Golfers

Consider that if we could improve the current conversion rate by just a few percentage points – it would mean a couple hundred thousand additional converted golfers every year. Over time, this is the basis for sustainability and growth.

The Call to Action

Consider that if we could improve the current conversion rate by just a few percentage points – it would mean a couple hundred thousand additional converted golfers every year. Over time, this is the basis for sustainability and growth.

This publication is free to VIP and Executive members.
Log in or view membership options below.

Learn from NGF Members

Golf as Life
Let me introduce myself—I’m Mike Klemme. You may not recognize my name, but if you’ve ever flipped through a golf magazine, visited a course, or…
Learn More
Ship Sticks
Whether you’re the head planner of your upcoming buddies golf trip or simply along for the ride, we’ve gathered a few easy ways to keep…
Learn More
Amanda Fontaine
Raking bunkers on a golf course was literally child’s play for Amanda Fontaine. Today, it’s part of her job as IGM’s Golf Course Superintendent at…
Learn More