Exclusive NGF Articles and Reports
2021 Play Looks to Finish on December Upswing
NGF member-only rounds analysis
What do early returns on December's nationwide play show after the final month of 2020 had a 37% jump?
Topics: Facility Operations, Golf Courses, Research, Rounds Played
We Did It... We Will Beat Last Year's Rounds
Coming into the year, only the most optimistic thought the industry could beat 2020 rounds. Here's how 2021 play shaped up.
Topics: Engagement, Facilities, Facility Operations, Golf Facilities, Participation
Santa Is On the First Tee
Consumer surveys indicate that gift-giving for all things golf – including equipment, apparel and accessories -- is projected to remain strong this holiday season, even as manufacturers and retailers wrestle with production, inventory and shipping challenges.
Topics: Consumer Spending, Economy, Engagement, Research
Rethinking the Retention Question
One of the overarching questions prompted by increased golf engagement over the past 18 months is whether the industry will be able to hold on those new golfers who have taken up the sport. But our research shows a notable difference between retention and conversion.
Topics: Beginners, Engagement, Facilities, Facility Operations, Golfers
Green Fee Changes and the Cost of Golf
NGF operator surveys and database dive into whether the pandemic has driven price increases
A recent survey of public golf course operators revealed fairly widespread pricing adjustments in 2021 that impacted average playing fees. Those increases varied from bumps in peak season and non-peak rates to limited discounting and a shifting of what courses consider their “peak season.”
Topics: Consumer Spending, Economy, Facilities, Facility Operations, Golf Courses
Golf Course Operators Regain Some Pricing Power
Amid nationwide surges in play, over a third of public golf courses have bumped up their peak season fees after years of lagging behind the inflation rate. Yet golf continues to shine as an affordable option compared to other activities that take a similar amount of time.
Topics: Economy, Engagement, Golfers, Image Of The Game, Marketing
New Normal or Old Normal?
Can golf's current higher levels of demand be sustained? History suggests the answer is "Yes."
Topics: Economy, Engagement, Equipment, Facilities, Facility Supply
August Rounds and Pre-Covid Comparisons
NGF Member Bulletin
Given the surge in rounds played in the second half of last year, our expectation has been that play this year in Q3 and Q4 would fall somewhere between 2020 and prior year averages. This was the case in July and now again in August.
Topics: Facilities, Facility Operations, Golf Courses, Participation, Research
Playing the Right Tees
Member-Only Core Golfer Survey Findings and Operator Feedback
Not only is a higher-than-expected percentage of golfers playing tees that are too long for them, many realize they should be playing up, but aren't. Here's what the latest findings say.
Topics: Facilities, Facility Operations, Golf Courses, Golfers, Research
August rounds were slightly down nationwide compared to last year’s summer surges, as expected. See how much of a decline there was from 2020.
Topics: Facilities, Facility Operations, Golf Courses, Participation, Research
NGF's recent survey of Core golfers indicated 73% recalled Tee It Forward, but a much smaller percentage had actually moved up in recent years. Here's what they found, and what's keeping others from moving forward a tee.
Topics: Engagement, Facilities, General Interest, Golf Courses, Golfers
