Exclusive NGF Articles and Reports
Examining Rounds Sustainability
Interest, intent, pandemic play trends, and price increases
Here’s what the latest Core golfer surveys reveal about “itch” and intent to play, trends in post-pandemic rounds growth, and potential obstacles to future play – including full tee sheets and rising green fees.
Follow the Money
Despite the volatility surrounding the state of the American consumer these days, a strong holiday buying season is anticipated. And a notable percentage of Core golfers are planning to spend as much or more on holiday gifts this year -- a total almost 50% higher than the typical American shopper.
Golf Gifting: What’s in Store?
The latest member research from NGF's consumer pulse study
Approximately half of Core golfers buy golf-related gifts during the holiday season. Has there been any change this year in those planned behaviors and which categories are the most popular for gift-giving?
Examining the Simulator/Screen Golf Market
Member-only research on demographics, frequency of use, and locations
Whether commercial or residential, home simulator usage and supply is on the upswing. And while participation in off-course golf activities is found to generally increase golfers’ engagement with the traditional game, simulator golf might be the best evidence of this relationship.
Simulator Golf Sees Real Surge
While traditional golf participation has continued to climb in recent years, engagement has been even more pronounced away from the course – and that includes screen and simulated growth. Gains in this growing sector, among both participants and availability, are even more significant since the start of the pandemic.
The Business Case for Golf’s Dressing-Down
Golf is experiencing a fashion movement. And yet an interesting disconnect remains between the dress code perspective of the golfer – and perhaps as notably, the non-golfer – and those who operate golf courses.
Rounds played saw slight national gain in September, with increases driven primarily by certain pockets of the country.
As golf demand continues to remain strong, how does play through the end of summer stack up versus recent pre-pandemic years? And compared to 2021, which saw record levels of play throughout the U.S.?
From participation to watching as fans, what are Core golfers saying about the team component?
The majority of golfers say they’ve played in at least one team event within the past 12 months -- not surprisingly most likely a scramble. And an even higher proportion say they're interested in playing in a team event within the next year.
The Growth of Destination Golf
A closer look at one of golf's biggest development categories
Whether its golf destinations, destination golf resorts or destination golf in general, this niche continues to grow in popularity – on both the public and private side.
Golf Course Supply: No Boom, But Better
When it comes to traditional, new golf courses, what’s being built today is different than during the development boom of the late 1990s and early 2000s. Here's how.
