Women and girls have quietly become the driving force behind golf's post-pandemic resurgence. What makes the growth particularly significant is its youthful energy. More than half of net participation gains among women have come from those under 30, and equally encouraging is the cultural shift that's taking hold.
How can the imagery used in golf media and marketing create meaningful barriers to both initial and deepening engagement? And might the consequences of our historically-narrow view influence experience design itself?
The past three years have seen record or near-record numbers of U.S. golfers traveling to play the game. What does that mean for the industry at large when it comes to the "travel window" effect?
If golf is supposed to be a relationship business, why are golfers greeted in pro shops and retail stores with generic transactional questions typically answerable with a single word?
After a solid April, U.S. play through the first four months is even with the record-setting rounds levels in 2024.
When detailing the average price of public golf, it’s not uncommon to hear the refrain, “But that’s not it costs to play golf where I live.” And there’s a reality behind those assertions. Not only can peak weekend fees be substantially higher, but playing fees vary widely by geography as well as the type of public facility.
NGF surveys reveal one-third of golfers chose their last golf destination based on recommendations from someone they know. Word of mouth isn't just important for golf travel businesses – it's absolutely critical.
After seasonality limited play in some parts of the country in January and February, March rounds rebounded thanks to favorable golf weather in much of the northeast, helping spur another spring surge.
Concise and comprehensive one-page summary reports on various participation-related topics among the U.S. golfer population.
Concise and comprehensive one-page summary reports on various supply-related topics
A year after the third warmest February on record allowed many golf courses in northern states to get an early jump on the 2024 golf season, the more typical wintry weather conditions in those same states prevented a repeat.
Female Participation & Engagement
Golfer Facts
Course Facts
Featured Pub
Not a Member? See What You're Missing!
Directories
Rounds Played
Sponsored Ads
Subscribe to receive 3-minute insights... free!
Why Join the NGF?
The NGF has the leading research and business services team in golf, providing you and the industry with the most accurate and latest golf business data and trends.
With proven success in market analysis, sales analytics, direct marketing, and consulting services available, the NGF offers a variety of services than can help you.
The NGF is supported by individuals and companies from every corner of the golf industry, making possible our research, and grow the game and educational initiatives, like Welcome2Golf.
Need Help?
Answers to the most frequently asked questions about the NGF and the benefits of membership.
Monika “Moe” Baldwin
(561) 354-1617
Madison Myers
(561) 354-1632
Special Anniversaries
New & Renewing Members
