Corporate Headquarters: Cincinnati, Ohio
Category: Media and Technology
Scott Strong, President
Donna Laudenslager, VP of Sales and Customer Success
Randy Eckels, CEO of Clubessential Holdings
Amy Lavange, VP Marketing
Clubessential is the leading provider of full suite membership and club management solutions to country, golf, city, yacht and other private clubs.
Backed by Battery Ventures, Clubessential Holdings formed its private club division to deliver website, tee times, mobile apps, accounting, POS, CRM and other software solutions to over 1,300 private clubs in order to better attract, engage and retain their members.
Their mission is to empower clients through solutions to create highly connected data-informed relationships with their current and potential membership to better attract, retain and serve their members for life.
In 2022, Clubessential launched the Private Club Industry’s first location-based marketing suite — a service that fits the need for private clubs to reach members at the right time and place with the right message to create exceptional experiences.
Through the use of geofencing, beacons, mobile applications, and CRM, the GEO Location-based Marketing Suite from Clubessential allows clubs to refine targeting and segmentation to deliver personalized messages with context and timing. This integrated technology platform results in increased member engagement, enhanced user experiences and personalization, and elevated retention strategies. Additionally, clubs gain audience insights through tracking and attribution throughout the process to further improve future communications.
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