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Greg joins Syngenta's Changing the Business of Golf podcast to discuss the critical changes golf clubs and courses can make to boost customer retention and reposition the game as a more accessible, growth-oriented sport.
How to Plug Golf's "Leaky Bucket"
Key learnings on the golfer journey from Introduction to Commitment

When tracking the beginner to Committed golfer pathway, many of the things that predict successful “conversion” are relatively low incidence. Why is this?





