3-Minute Business Insights
It's long been assumed that the traditional, green-grass golfer is golf's best customer. But research shows it's actually the committed participants who engage with the game both on course and off who really move the needle for play and spend.
Topics: Consumer Spending, Economy, Engagement, General Interest, Golfers
New NGF Survey: Core Golfers
Golf's best customers weigh in on 2024 plans to play, travel and spend
The approximately 13 million Core Golfers in the U.S. represent about half of on-course participants but account for over 90% of annual play and spend. These are the consumers really move the needle in the golf business when it comes to play, spend and overall engagement.
Topics: Consumer Spending, Engagement, Equipment, Golfers, Research
The Pulse of the Golf Consumer
As the unofficial kickoff for the golf season, Masters Tournament week is an ideal time to take (and report on) the pulse of the golf consumer. More than 123 million Americans consumed golf in some fashion in 2023, a reach that's up significantly in recent years.
Topics: Engagement, Fortnight, General Interest, Golfers, Research
New Supply & Demand Reports for All 50 U.S. States
This state is #1 for public golf... and it's not Florida or California
Want to know more about the number of golfers in a particular state, or the proportion of public to private golf? Looking for information about municipal golf facilities, Par 3 courses, residential golf properties or resorts? NGF’s 1-page state profiles provide key supply and demand data at your fingertips.
Topics: Facilities, Facility Supply, General Interest, Golf Courses, Golf Facilities
Number of Golfers per Public Course - by State
Topics: Engagement, Facility Supply, General Interest, Golfers, Participation
On-Course Golfers by State
Topics: Engagement, General Interest, Golfers, Participation, Research
On-Course Participation by Gender - Male & Female
Topics: Female, Girls, Golfers, Male, Participation
Examining 'Pandemic Era' On-Course Participation Changes
2024 Golf Participation in the U.S. report now available for NGF members
The 2024 Participation Report is out, featuring the latest year-end 2023 data on various segments and age groups, along with information on off-course only participants, interest in the game among non-golfers, and much more.
Topics: Engagement, General Interest, Golfers, Off-course Participation, Participation
People of Color Participation - 10-Year Trend
Topics: Asian, Black, Engagement, Golfers, Hispanic
Junior Golf Participation - 10-Year Trend
Topics: Engagement, Golfers, Junior Golf, Juniors, Off-course Participation
Golf Participation Update -- Bigger, Younger and Cooler
The number of on-course golfers has now increased for six straight years, but also notable is that the demographic makeup of the base is changing — albeit gradually in a sport with over 26 million Americans who play recreationally.
Topics: Beginners, Engagement, General Interest, Golfers, Grow The Game
Latent Demand for On-Course Golf
Topics: Engagement, Golfers, Latent Demand, Research
