3-Minute Business Insights
Private club golfers account for less than 8% of golf's green-grass participation base, but this group plays and spends more on the game and is a popular target market audience for businesses inside and outside the golf industry.
A New Yardstick of Success
Whether temporarily or otherwise, golf has captured the global zeitgeist. So, what are the notable differences when it comes to golfers in the current era? For one, the number of golfers who place themselves on the highest level of NGF’s ‘passion scale’ has grown nearly 20% since the pandemic.
Topics: Course Operations, Green-Grass Facility
Greg joins Syngenta's Changing the Business of Golf podcast to discuss the critical changes golf clubs and courses can make to boost customer retention and reposition the game as a more accessible, growth-oriented sport.
Women and girls have quietly become the driving force behind golf's post-pandemic resurgence. What makes the growth particularly significant is its youthful energy. More than half of net participation gains among women have come from those under 30, and equally encouraging is the cultural shift that's taking hold.
Beginners, Juniors, Female, Young Adults, Seniors, and People of Color
Concise and comprehensive one-page summary reports on various participation-related topics among the U.S. golfer population.
In this compelling Golf Talk Live podcast (March 2025), Greg explores the evolving landscape of golf and the diverse ways enthusiasts engage with the sport today, providing a deeper understanding of the current state and future direction of the game.
